How To Choose New Flooring Like A Pro!
Carpet | Vinyl & Tile | Recommended Stores
(Free Information by Consumer Advocate - No Flooring Sales)
Free Carpet Installation at Lowe's or Home Depot
Q. Is Free Carpet Installation at Lowe's or Home Depot a Good Deal?
About
15 years ago, Home Depot and Lowe's started advertising discounted carpet installation for $99 to
lure unsuspecting homeowners, then they lowered the price down to $37 and
eventually offering whole-house carpet installation for free, that's if you
spend enough and meet all their purchase requirements.
Have you seen their TV ads offering Free Basic Carpet Installation? It sounds like a great deal until you read all the fine print. Most homeowners want to know, how can they afford to give away carpet installation for free? They farm out all their installs to a private installation company. The most qualified carpet installers would never work for these independent installation companies that Lowe's and Home Depot use with to facilitate your so-called "free" basic install.
Tempted by Retail Carpet Scams Like These?
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Get 3 Rooms of Flooring for the Price of One! Scam!
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Get 60% OFF New Carpet and Flooring - Scam!
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Free Whole-House Basic Carpet Installation! Scam!
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Free Carpet Padding and Installation! Scam!
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Low Price Guarantee! Scam!
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Half-Off Carpet Flooring Materials & Labor Costs! Scam!
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And many other similar TV Sales Gimmicks
The cost for qualified carpet installation is rising due to a lack of well-trained installers nationwide. It's getting harder to find qualified installers. Beware of shoddy workmanship and untrained carpet and flooring installers provided by the big box conglomerates. Getting free or discounted installation is totally worthless if your flooring materials are installed improperly.
The best carpet installers charge by the square yard or square foot and there are separate charges for extra work required such as moving heavy furniture, custom upholstery work on stairs and floor preparation to name a few.
On average, the cost to install new carpet nationwide is about $6.00 to $8.00 per square yard or $0.66 to $0.89 per square foot, plus any extras necessary to complete the job. That means a simple room measuring 12' x 15' foot (20 square yards or 180 square feet) will cost about $150 to install. For a home needing 100 yards of carpet (900 sf), top-quality installation services would cost $600 to $800 plus extras.
You could potentially save money on
your installation if you were to secure the services of a hire
an independent or freelance installer or by contracting with a
privately-owned installation business. These companies are constantly hiring
installers, including those with limited experience, no formal training, or
questionable backgrounds. Lowe's and Home Depot are able to offer "free
installation" by relying on the services of independent installation
companies to install your new carpets. This would make a great "knock-knock
joke.. Who's there? Nobody knows!
Learn more about Carpet Installation Cost.
Home Depot and Lowe's will give you a proposal the showing the combined cost for new carpet, padding and installation. They don't break it down, they just show you one combined price for all three. That makes it impossible for homeowners to compare prices with competing stores.
How are they able to offer free carpet installation?
First, Home Depot and Lowe's each have over 2000 locations nationwide, giving them incredible buying power from the carpet and padding manufacturers. The standard carpet markup is 40% or more for carpet and padding. I sure they have profit margins much higher than that.
They also profit handsomely from padding sales. So it's not hard to figure out that there is more than enough profit from the sale of carpet and padding to cover the cost of free basic installation.
Second, they add on extra fees and charges for any work required that is beyond the scope of a basic carpet install. From floor preparation to replacing damaged tackless strips, if your job requires anything above and beyond the basic install, they will do the work and charge you dearly for it.
Third, Lowe's now owns the "Stainmaster" brand name so they control the price and availability of all Stainmaster branded products. Acquiring the Stainmaster brand name was a strategic maneuver to prevent homeowners from comparison shopping and potentially finding a lower price on the exact same carpet elsewhere.
Home Depot offers a carpet collection called "Home Decorators". The Home Decorators Collection was acquired by Home Depot in 2006. This is why consumers can't easily comparison shop for the exact same carpets at other nearby carpet retailers. They are the only retailer to have it.
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The Cost of Free Carpet Installation? You are paying for it, here's how they do it...
Profit From The Sale (Example): When Lowe's or Home Depot purchase carpet wholesale from the mill they get a special deal because they order so much every month. They then mark-up the cost to you by at least 40%. So if they pay $25 per square yard wholesale (for example), they will turn around and sell it to you for $42.50 per square yard. That's a standard 40% markup, common in the flooring industry. That means they pay the mill $2,500 for 100 yards of carpet and you pay them $4,250 for the carpet. That's $1750 profit for just the carpet only.
Then there is the profit from the sale of padding. They more than double the price for any padding you order. If they pay $3 per square yard wholesale, you pay $6.95. That adds an additional $395 profit from the sale of just 100 yards of basic padding. So, selling you just 100 yards of carpet and padding, adds up to more than $2100 profit.
How much does carpet installation cost? For 100 yards, the cost for installation is somewhere between $400 and $600 depending on the job location and product selected. They farm-out all their installs to privately held companies who are always looking to hire installers, so you will probably not get the most highly experienced and qualified installer. In this example, deducting for the cost of installation, Lowe's and Home Depot stand to make at least $1500 profit on your 100-yard (900 sf) carpet job.
So giving you free carpet installation (if you spend enough) does not really cost them anything. They hope you think they are losing money on the deal, but they are not. The cost of installation is hidden in the price of the carpet and padding and any other extras your job requires.
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I don't advise purchasing new carpet or flooring from big-box stores like Lowe's, Home Depot or corporately-owned home improvement warehouses. The substantial expense of new carpet and floor covering, and the importance of selecting the right product to meet your needs and goals, make flooring purchases way too important to take any chances with box stores.
I find the best way for homeowners to make wise carpet choices, ensure qualified installation and enjoy first-class customer service is to buy from a reputable locally-owned flooring store. That being said, here are four reasons why I don't recommend buying new carpet from a box store.
1. While box stores may offer quality products and materials sourced from reputable suppliers, they lack readily available and qualified in-store experts to address customer queries and offer reliable advice on carpet purchases. I believe homeowners need access to experienced and knowledgeable sales staff to assist in making wise and informed choices.
2. Big-box retailers delegate the majority of homeowner interactions with external service providers to minimize their exposure and limit liability. After securing your order and receiving full payment, they subsequently subcontract all other tasks to other independent and privately-held companies. They farm-out the in-home measuring to independent estimators who figure in plenty of material make sure the installers don't run short.
These outside entities are paid to handle essential responsibilities such as in-home measuring, jobsite assessment and product installation. The identity of these subcontracted companies raises several questions: Do they ensure precise measurements and strive to minimize material waste? Are the installers qualified to install the type of carpet I have ordered? Who do I contact if there is a problem or concern with the carpet quality or installer workmanship? Who provides the warranty coverage and what are the limitations?
3. Notice an issue with your recently purchased carpet? Unfortunately, the box store where you made the purchase won't be able to provide assistance since they are not the manufacturers of the carpet. To address the problem, it is necessary for you to reach out to the carpet manufacturer directly for a resolution. The carpet manufacturer will set up a date and time to have their representative come by to inspect your carpet. They will send you a determination letter after they have finished their investigation.
4. If believe your carpet has been installed improperly, the box store won't provide support since they didn't handle the installation themselves, they subcontracted the installation to a service provider. To address the issue, you'll need to reach out directly to the installation company for a remedy. The carpet installation company will set up a date and time to have their representative come by to inspect your carpet. They might send you a determination letter after they have finished their investigation, or just blame someone else for the problem, including you.
These are not the only reasons why I don't recommend buying Carpet or Flooring from Box Stores or Home Improvement Warehouses. Homeowners must be cautious when it comes to buying new carpet, as costly mistakes are easy to make. There are numerous potential pitfalls anyone might encounter during the carpet buying process. To ensure top-notch customer service, expert installation, and the best money-saving advantages, it's crucial to understand that these benefits are typically offered only by well-established, locally-owned carpet stores, not by corporately-owned box stores or home improvement warehouses.
Handling Carpet Installation Complaints
Most carpet installations are covered by a minimum of a one-year limited warranty provided by the installer or the retailer. If anything goes wrong with the carpet installation, you will have to contact the warranty provider for a remedy or resolution. They must have access to your home to inspect your carpet to determine if they are responsible for fixing the problem. How do I contact them? How long does it take? What if they deny responsibility?
Handling Carpet Defect Complaints
Every New Carpet Warranty covers manufacturing defects. Even though they inspect every carpet they make before it is shipped out, sometimes defects can be overlooked or missed. Some defects only become obvious after being installed. This is especially true when it involves textures, colors and shading. Sometimes the color at the beginning of the roll is slightly off from the color at the end of the roll, making the defect become visible only after the carpet has been installed in your home. Independent Carpet Installers
If you buy carpet from a box store and need to file a carpet warranty claim, you will need to call the carpet manufacturer to seek a remedy. They will set up a date and time to have a representative come by to inspect your carpet and determine if your claim is valid. You will receive a letter to explain the reason for their determination and what, if any, compensation is being offered. Learn more about New Carpet Warranties
This is yet another good reason why I always recommend shopping for new carpet at a reputable locally-owned flooring company. If you ever have a problem or concern with the materials or workmanship there is just one number you need to call. The store manager (or owner) will inspect your carpet and then make all the necessary arrangements to have your carpet inspected by the responsible party and have your complaint resolved as quickly as possible.
The expense associated with buying new carpet and flooring is substantial, and I believe that every homeowner should receive top-notch customer service not only during the sale but also before and after it.
Is Carpet Cheaper at Lowe's or Home Depot?
I've looked at the prices at both of these box stores and the difference in cost is minor. If I had to choose one based on my experience, I would say Home Depot's Carpet prices are a bit cheaper.
Lowe's offers the Stainmaster brand which is inherently more costly due to the perceived value and lure of such a well-known brand name. They each carry different carpet brands so you can't compare apples to apples. There are slight differences in their warranties, but other than for manufacturing defects, warranties are not worth much either way. Your final carpet selection should not be determined solely by a limited warranty.
Low Cost Carpet Options
If you are looking for the cheapest or least expensive place to buy new carpet and flooring, I suggest you shop at a well established locally-owned carpet store. They provide excellent customer service, have in-house installation crews and will go the extra mile to ensure you are satisfied with your purchase from start to finish, before and after the sale.
If you want the absolute bare bones carpet prices you might want to consider choosing carpet remnants. Size and selection makes it challenging but if you have the time, you can save up to 50% off brand new high quality carpets. How to Save Big with Carpet Remnants.
The only other way to save big is if you buy carpet wholesale from a Dalton GA source. If you need a large amount of carpet (like buying a full roll or more) this might be worth looking into. Discover Insider Secrets to Buying New Carpet at Cost or even less!
Carpet Installation Cost?
There is enough profit to be made selling new carpet and padding that Big Box stores can offer you discounted carpet installation for $99 or less or even free! Why do you suppose Home Depot and Lowe's offer free carpet installation to homeowners? They make up for the cost of free installation by charging you more for any and all of the little extra things your job requires.
Independent Carpet Installers
As I mentioned, both Lowe's and Home Depot decided to farm-out all their carpet installations to privately held flooring installation companies. These installation companies hire just about anyone who has a license, carpet tools and a truck.
Questions To Ponder...
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Who is working in my home? Are they trustworthy?
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Are they well established in the community?
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Are they qualified to install my carpet? Will they do a good job?
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Do they have a valid state issued Contractor's License?
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Are they Bonded and have Business Liability Insurance?
What If My Carpet Is Installed Wrong? Who Should I Call?
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Who will accept responsibility and resolve my complaint?
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Can I get a quick remedy without waiting weeks with no response?
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What if the installer disappears or moves away?
I've heard from many homeowners who ended up with a poor installation job. I've listened to their horror stories about the runaround they got when calling the big box store to try to get someone to listen and be helpful. You don't want this to happen to you.
If you have a problem with your carpet or installation you need to
be able to get a quick remedy.
But if you only pay $37 (or free) for carpet installation and you are not satisfied with the final outcome, will you just get a $37 refund? That's how much you paid for the installation, right?
I've even seen television commercials that offer free whole-house carpet installation! Let me ask you... have you ever heard the old saying "If it sounds too good to be true?" What you finally end up paying for carpet, padding and installation may be way more than you bargained for!
Common Carpet Sales Gimmicks
Many new carpet sales gimmicks have
been offered
up lately by the big box warehouses and some nationally advertised "shop at
home" flooring retailers.
Their claim of deep discounts on carpet or installation are designed to lure you into thinking you have a chance at getting a really good deal. No matter what their current sales gimmick is, their goal is to make you think they are giving away the farm.
Have you watched those quirky TV commercials by Empire Today that offer incredible deals and next day installation? Did you know that their salespeople are independent contractors? They are paid solely on commission and are basically free to charge you as much as they think they can get away with.
That means if you live in a nice home and have an expensive car in the driveway, you might be quoted a higher price. Even if you are tempted to buy from a big box retailer like Home Depot or Lowe's, you would be wise to get several bids to compare prices on similar carpet, pad and installation.
There is no standard markup for carpet and pad. An identical carpet can vary in price widely at every carpet store you visit. Any dealer can price their carpet, materials and labor any way they want.
Qualified Carpet Installers
I truly respect well-trained carpet and flooring installers who work hard, are honest and have integrity. Installers earn their money by providing an honest days work requiring strenuous physical demands and follow strict legal state licensing and insurance regulations.
Installing carpet or other residential or commercial flooring is very difficult, time consuming and requires many years of training and attention to detail.
Personally, I think flooring installers are underpaid and often wrongly blamed and held financially responsible for carpet problems that are beyond their control. It's just too easy for unscrupulous carpet retailers and carpet manufacturers to point the finger at the installer when in fact, the blame lies elsewhere.
Recent Email From a Homeowner:
"I just had (a home improvement warehouse) give me a measure and quote for new carpet. The basic installation is $99, then it is an additional $195 for tack strips, and an additional $85 because it is a mobile home. I've called other carpet installers and they charge less for padding ($3 vs. $5.65) and more for installation ($4/yard), and it will still cost me $250 less than the home improvement warehouse price!"
What is "Basic" Installation?
Does the basic price include removing the old carpet and padding? dump fees? haul away fees, recycling charges? What about transitions, are they included? Nope, and the list is long.
Free Carpet Measuring?
Big Box retailers charge $125 or more for measuring but say they will refund the fee if you agree to buy new carpet and padding from them. That's sales pressure you don't need. Measuring should be a free service and not an extra fee.
Why Pay For Measuring?
I would never pay a dime for measuring because there are plenty of reputable locally-owned carpet stores who offer free estimates and free measuring.
Nationally
advertised carpet retailers charge extra for the little
things... Extra for measuring, extra for
delivery of the carpet, extra for removing
the old carpet and pad, dump fees, extra for stairs, extra for doorway transitions, extra for
replacing or repairing tackless strips, extra
for just about everything. It's obvious to me that they hide the added cost of a low-cost installation
by charging extra for every little thing AND inflating the price of the carpet and pad too?
Do you know how much they mark-up their carpet and pad? There is more profit in carpet than you might think. And don't forget, they want you to pay for your carpet, pad and installation in advance upfront, and in full!
The Average Cost for Carpet Installation?
It's about $6 per yard on average. It's higher in the northern states and on the west coast like California, Oregon and Washington state. Installation prices are on the rise due to inflation and fuel costs.
There is almost always an extra fee for stairs, furniture moving and transitions where the carpet meets vinyl or hardwood flooring. They have a long list of fees for services that do not fall under their "basic" installation description. Carpet Installation Cost Fees Charges
Some homeowners are very happy with their flooring purchase from a big box retailer. Not every homeowner has bad things to say about their carpet buying experiences with Lowe's, home Depot or Costco. But a lot of homeowners are not happy and have something to say.
You Only Recommend Locally-Owned Carpet Stores?
That's right! Some carpet installation specials are a really good deal for consumers, especially those offered by well established locally-owned carpet retailers.
Reputable carpet retailers may advertise discounts on carpet, padding or specials on installation similar to the big box stores, but without all the fine print! To earn your business many local flooring retailers have to compete with the deep pockets of the big box retail stores.
When it comes to first-class customer service, local carpet stores have the box stores beat! You still should be careful who you buy from, as it's easy to fall prey to sneaky retail carpet scams. This is just another reason why I have been compiling my own special list of honest reputable, locally-owned carpet stores to recommend to my readers. Take a peek, maybe I've already found a reliable carpet store near you.
Support Local Business!
I hope you see the benefits of buying new carpet from a reputable locally-owned carpet retailer. They have your complete satisfaction in mind and will treat you right from to start to finish! Buying locally also helps support your community, schools, roads and your neighbors too. See my Preferred List of local carpet stores near you.
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